The majority of residents in Nizhny Novgorod routinely read books, allocating around 1100 rubles each month for this purpose.
3:23 PM, May 2 | City Reads: Insights from Nizhny Novgorod
Check it out — seven out of ten Nizhny Novgorod natives have a penchant for literature! According to a recent survey, a whopping 70% of residents regularly read or listen to books. Here's a breakdown of the findings: women are more likely readers, with 23% tucking into a book daily and 33% several times a week. Over the past year, 17% have devoured between 11 to 20 books, while 27% have breezed through over 21! On average, Nizhny Novgorod bibliophiles complete around 12 books annually.
As for their book budgets, 19% splash out less than 500 rubles a month, whereas 35% dip into their pockets for between 500 and 1500 rubles. A further 12% drop 1500 to 3000 rubles, and 3% part ways with over that sum. These funds encompass both physical and e-books, as well as subscriptions to digital reading services. The average expenditure in Nizhny Novgorod is approximately 1100 rubles a month.
Household comfort seems to be the go-to spot for reading, with 89% admittedly curlling up with a good book at home. Travels and trips spark the eyes of 18%, who like to bring along a book, and the same 19% relish the opportunity to tag a novel along on their excursions.
Physical books reign supreme, with 41% of respondents swearing by the old-fashioned charm of actual pages. E-books trail closely behind, with 22% expressing their preference. Those aged 65 and above (54%) and residents between 24 to 35 (51%) show a fondness for traditional literature. Audiobooks are the audio-visual delight of 19%, with the same number of enthusiasts switching between formats.
Most fans of physical books (76%) cherish their books in solitude. Approximately 29% share the love by lending their books to friends or family, 17% enrich libraries, and 5% peddle their books online or embrace the Book Crossing culture.
Crime and adventure (53%) stand as the top-tier picks, while classical literature (39%) and fantasy or sci-fi (34%) satiate the appetite of many. Learning materials are consumed by 23%, and international bestsellers bewitch 21%. The self-help non-fiction genre holds a special place with 8%.
A keen interest in the subject or genre (72%) influences most book choices. Recommendations from friends and family matter to 20%, while 17% are prompted by the release of the movie adaptation. Book bloggers steer the selection of 8%, with a greater inclination among young readers aged 18 to 24 (21%).
While the local study doesn't shed light on the specific genres or influences in Nizhny Novgorod, a broader look at the Russian literary and cultural scene offers some insights:- Literary Fiction: Historical works from the Golden Age of Russian Literature enjoy widespread popularity, featuring authors like Leo Tolstoy, Fyodor Dostoevsky, and Mikhail Lermontov.- Global Genres: Contemporary Russian readers may also take a liking to mystery, thriller, science fiction, and fantasy genres, which have garnered international acclaim.- Cultural and Historical Significance: Works that resonate with Russian history, culture, or contemporary themes may resonate with readers.- Education and Tradition: Russia's heavy emphasis on literature in education may drive readers towards classical works.- Media and Recommendations: Word of mouth, reviews, and social media influence book selections.- Availability: The availability of books in libraries, bookstores, or online platforms influences readers' choices.
- In Nizhny Novgorod, the average reader completes around 12 books annually, with a majority of 89% opting to read at home.
- The expenditure on books in Nizhny Novgorod varies, with 19% spending less than 500 rubles a month and 35% spending between 500 and 1500 rubles.
- Crime and adventure, classical literature, and fantasy or sci-fi are popular genres among Nizhny Novgorod readers, whereas learning materials and international bestsellers also hold appeal.
- The choices of books are largely influenced by the reader's interest or genre (72%), followed by recommendations from friends and family (20%), the availability of books (17%), and online book bloggers (8%).
- Nizhny Novgorod's literary preferences may resonate with works from the Golden Age of Russian Literature, contemporary global genres, and those that reflect Russian history, culture, or contemporary themes. Home-and-garden and books on entertainment also seem to be of interest, as indicated by the city's thriving book market and the popularity of genres like crime, mystery, and adventure.
