Renowned hair stylist Guido Palau introduces shampoo and conditioner line in partnership with fashion retailer Zara
Renowned hairstylist Guido Palau has partnered with Spanish megabrand Zara to create a new haircare collection that brings professional-grade products to the masses. Known for styling supermodels and working with high-end fashion designers, Palau has used his collaboration with Zara to develop the haircare products he always wanted to have backstage. The collection includes shampoo and conditioner for four different hair types - fine, medium, thick, and curly - each designed to deliver results comparable to premium brands. The shampoo and conditioner for fine hair are formulated to cleanse without adding excessive moisture, while the products for thick hair deliver a heavy dose of hydration to soften hair, reduce frizz, and make it easier to manage. For those with curly hair, the products are designed to address dryness, enhance the natural curl pattern, and improve elasticity. In addition to the basic offerings, the new collection also includes a universal hydrating hair mask and a mask specifically formulated for curly hair. These masks can be left in the hair for a few minutes or slept in overnight for a more intensive treatment. The haircare products by Guido Palau for Zara come in colorful, display-worthy bottles and leave behind a lingering scent exclusively designed by French perfumer Jérôme Epinette. Epinette has previously worked on scents for Byredo's Bal d'Afrique, Regime de Fleur, Chloe Sevingey's Little Flower, and Victoria Beckham scents. Palau believes that using a good-formula shampoo and conditioner is a must, and that haircare is the basis of good styling. He aims to make great hair accessible to everyone with this new collection. Models often face challenges when traveling, as they may be forced to use inadequate hotel shampoos, making it difficult to achieve a good finish or requiring multiple products. With this new line, they can now have professional-grade haircare products at their fingertips. To purchase the haircare products, simply visit zara.com. With this collaboration, Guido Palau and Zara continue to push the boundaries of what affordable fashion can offer, making high-end haircare accessible to all.
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