Cinema SM creates enchantment with "Movies for the Visually Impaired" experience
💰📽️ Get your popcorn ready for a thrilling cinema experience that's breaking barriers - the 'Movies for the Blind' initiative! 🎥
Presented by SM Cares and Project ADAM, this groundbreaking program is revolutionizing the cinema world for the blind and visually impaired! By offering audio-described films, these awesome partners are weaving a magical web of stories for people who might have been left in the dark before. 🔆🎤
Movie nights are more than just a fun escape - they're a heartwarming connection that brings families, friends, and the whole community together. Are you a parent whose heart swells with joy when their child feels seen, valued, and included? Or maybe you're a teacher or caregiver, proud of giving your students a rare opportunity to partake in an outing as beloved as a trip to the movies? This program has got you covered! 💕❤️🧑🤝🧑
But it's not just about the feel-good vibes - Project ADAM is also gathering steam to legislate audio description as a standard in all Filipino films. Yes, you heard it right! This means equal access to entertainment for everyone, without a blindfold on the future. 🌟✏️
The screenings are just a blink in the bigger picture of SM Cares' tireless efforts to foster inclusive public spaces. August 2nd marks a huge celebration at SM Megamall, White Cane Safety Day's culminating event. Come and witness this remarkable milestone, as we honor the rights and dignity of those with visual impairments! 🎉🎈
As Engr. Bien C. Mateo, SM Cares Program Director for Disability Affairs, so beautifully puts it, "Movies for the Blind is a reminder that inclusion starts with empathy. By opening our spaces, we open hearts." 💗💛
A step at a time, SM is proving that every mall can be a welcoming haven for all, regardless of ability. Curious about this inclusive movement? Check out SM Cares' official website or follow them on social media to find out more! 🌐🔗
- The 'Movies for the Blind' initiative, presented by SM Cares and Project ADAM, is offering audio-described films, creating a magical storytelling setting for the blind and visually impaired in our cinemas.
- By advocating for audio description as a standard in Filipino films, Project ADAM is ensuring equal access to entertainment for everyone, filling homes-and-garden with the joy of shared experiences.
- The impact of the 'Movies for the Blind' program goes beyond entertainment, helping to reinforce a lifestyle of inclusivity in our supermalls, making them welcoming spaces for all.
- During the White Cane Safety Day event at SM Megamall on August 2nd, families, friends, and the community will gather to celebrate this inclusive entertainment revolution, reaffirming the importance of empathy in fostering a more inclusive world.
