Audio Solutions Broadens Presence in Nashville
Audio Advice, a leading retailer of high-end audio, home technology, and smart home integration, is expanding into the Nashville market. The company has hired Ed Simonton as the general manager for its new location in Franklin, just south of Nashville.
The new Audio Advice location, situated at 209 South Royal Oaks Boulevard, Franklin, TN, is being built out with a super showroom. The showroom will offer immersive experiences with smart home systems, controlled lighting, shades, audio products, and home theaters.
Ed Simonton, who previously held positions at Imagine Audio Video and Bravas, is excited about joining Audio Advice to lead the Nashville location. Simonton believes in Audio Advice's mission to deliver happiness to customers, team members, and vendors. He has been impressed with the company's focus on showrooms, customer experiences, and team building.
Audio Advice is known for expanding strategically into affluent and growing markets by opening new locations that serve local demand for premium audio, home theater, and smart home integration. Franklin, TN, being part of the greater Nashville metropolitan area, is an attractive location due to its population growth, affluent demographics, and appetite for luxury home technologies.
The company plans to target affluent suburban markets near Nashville to capture clients seeking sophisticated audio and home automation services. They aim to establish a showroom and service center to demonstrate products and deliver personalized consultations. Building local brand presence through community engagement and leveraging Nashville’s vibrant music and entertainment culture to emphasize high-quality sound expertise is also part of their strategy.
Audio Advice's approach to creating immersive, best-in-class showrooms requires significant ongoing investment. However, the company believes this investment delivers value to consumers and brand partners. Simonton is committed to building a best-in-class team to serve the Nashville area.
Simonton expresses his excitement about joining Audio Advice and leading the Nashville location. He believes in Audio Advice's commitment to delivering an exceptional customer experience and creating a positive impact on the local community. With the new showroom in Franklin, TN, Audio Advice is bringing its immersive experience to Nashville, aligning it with the high standards of its other award-winning showrooms.
"Ed Simonton, in his excitement about joining Audio Advice, looks forward to leading the Nashville location, driven by Audio Advice's mission to deliver happiness and their focus on luxury home technologies, as demonstrated in their smart home systems and home-and-garden integrations."
"Audio Advice's expansion into the Nashville market aligns with their strategic growth plans, targeting affluent suburban markets with a new showroom and service center, offering technology-driven lifestyle experiences that cater to clients seeking sophisticated audio and home automation services."